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October 26, 2015—Brand USA—the destination-marketing organization for the U.S.—has named REI (Recreational Equipment, Inc.) as a "Proud Sponsor" of the new giant screen film National Parks Adventure
, which will be released in IMAX® theaters and giant-screen cinemas in February 2016 around the globe. The film is produced by MacGillivray Freeman Films, a leader in the giant-screen documentary film industry.
October 22, 2015—Subaru of America, Inc., and Brand USA, the destination-marketing organization for the United States, have announced a global partnership in support of the new giant-screen, 3D documentary National Parks Adventure
, which will be released in IMAX® and giant screen theatres worldwide in February 2016. The film celebrates America’s Great Outdoors and the centennial of the National Park Service and is produced by Academy Award®-nominated filmmakers MacGillivray Freeman Films. As part of the partnership, the film will feature a short vignette from Subaru that promotes the importance of the national parks and the need to protect them.
August 24, 2015—For the first time ever, MacGillivray Freeman Films, the leading independent producer and distributor of films for IMAX® and giant-screen theatres, has expanded into the world of television production with an 8-part half-hour series, America. The Beautiful
. The series premiered August 9 on Travel Channel.