Upcoming webinars will be announced soon.

Webinar Recordings

Some webinar recordings require a member login. To access member-only recordings, please log in at the upper right-hand corner of your screen. Once you have logged in, the video will appear below the session description.

• If you are a GSCA member and do not have a login, please contact kelly@giantscreencinema.com.
  
  
• If you are not currently a member of GSCA but would like to join or renew, click here for membership information.
  
  
• And if you are not a member of GSCA but would like to purchase a webinar recording, please complete the form at this link. Nonmember access is $100 per webinar.

GSCA 2018 Conference Preview Webinar: Chattanooga and Birmingham (no login required)

Our preview of the GSCA 2018 International Conference and Trade Show features details about the films, sessions, and demos. Discover the top things to visit while you're in Chattanooga and Birmingham. And learn insider tips on how to get the mostout of your conference experience.  

Secrets of GSCA Membership (no login required)

In this webinar, find out where to access the demographics of a giant screen movie-goer, what it takes to become a Certified Giant Screen™, and guidelines for giant screen production. Unlock the mysteries of great education programs and award-winning marketing campaigns. Discover exclusive member benefits and resources. Presented by GSCA staff Tammy Seldon and Kelly Germain.

PR 101: Launching a Film Using Featured Talent (no login required)

Looking for a creative way to launch a new film? Two GSCA member museums share tips on using featured talent to launch a giant screen film.

The Denver Museum of Nature & Science made the star of their Extreme Weather 3D marketing campaign an object instead of a person—The Tornado Intercept Vehicle (TIV). The TIV, dropped off by filmmaker Sean Casey, rolled up to the museum to much fanfare and was positioned in front of the museum for three weeks. Maura O’Neal, DMNS’s Communications and Media Relations Manager, shares highlights from the campaign and how their TIV social media campaign garnered the greatest organic reach and engagement of any other post to their page, resulting in the film performing 28 percent stronger than their average IMAX film attendance. 

For IMAX Melbourne's campaign to launch A Beautiful Planet, astronaut Marsha Ivins was interviewed 31 times in 5 days, spoke at multiple special event screenings, met with numerous school children, and more to help promote the film. Kate Piasecka, PR and Brand Manager at IMAX Melbourne, shares how their comprehensive, GSCA award-winning campaign leveraged one of the film's stars for a total audience reach in excess of 3.4 million people, resulting in multiple sold-out event screenings and box office returns 15 percent above their goal. 

Kate will also be presenting marketing campaigns at the Giant Screen 101 session on September 20 as part of the 2018 GSCA International Conference and Trade Show.