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UID:10006-1787745600-1787749200@www.giantscreencinema.com
SUMMARY:GSCA Marketing Cafe
DESCRIPTION:REGISTER HEREThe GSCA Marketing Café is a casual\, creative meetup where GSCA members can connect\, explore ideas\, and support each other outside the inbox. \nWhy We’re Doing This \nThe Marketing Café is designed to help us learn from each other in an open\, low-pressure environment: \n\nTalk about marketing topics and trends\nShare insights\, challenges\, and solutions\nFind simple ways to collaborate with other GSCA members\n\nHow It Works \n\nA 60-minute session with a quick check-in and check-out\nCo-creative methods (including Lean Coffee) — no preparation needed\nOpen to any GSCA member\, not just marketers\nFacilitated by Caroline\, Ryan\, and Tammy\n\nDetails \n\nDate & Time: Wednesday\, August 26\, at noon ET\nLocation: Zoom – Register Here!\nHosts: Caroline and Ryan from the Marketing Committee\n\nWhether you want to exchange ideas\, learn something new\, or simply connect with colleagues\, the Marketing Café is your space to do it. \nThis initiative is a friendly spin-off from the Marketing Committee — a more informal place to collaborate\, chat\, and grow together. \nWe look forward to having you with us!
URL:https://www.giantscreencinema.com/gscaevent/gsca-marketing-cafe-4/
LOCATION:Zoom
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://www.giantscreencinema.com/wp-content/uploads/Marketing-Cafe-square.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260917T120000
DTEND;TZID=America/New_York:20260917T130000
DTSTAMP:20260901T192511Z
CREATED:20260901T192511Z
LAST-MODIFIED:20260901T192511Z
UID:10123-1789646400-1789650000@www.giantscreencinema.com
SUMMARY:GSCA Marketing Cafe
DESCRIPTION:REGISTER HEREThe GSCA Marketing Café is a casual\, creative meetup where GSCA members can connect\, explore ideas\, and support each other outside the inbox. \nWhy We’re Doing This \nThe Marketing Café is designed to help us learn from each other in an open\, low-pressure environment: \n\nTalk about marketing topics and trends\nShare insights\, challenges\, and solutions\nFind simple ways to collaborate with other GSCA members\n\nHow It Works \n\nA 60-minute session with a quick check-in and check-out\nCo-creative methods (including Lean Coffee) — no preparation needed\nOpen to any GSCA member\, not just marketers\nFacilitated by Caroline\, Ryan\, and Tammy\n\nDetails \n\nDate & Time: Thursday\, September 17\, at noon ET\nLocation: Zoom – Register Here!\nHosts: Caroline and Ryan from the Marketing Committee\n\nWhether you want to exchange ideas\, learn something new\, or simply connect with colleagues\, the Marketing Café is your space to do it. \nThis initiative is a friendly spin-off from the Marketing Committee — a more informal place to collaborate\, chat\, and grow together. \nWe look forward to having you with us!
URL:https://www.giantscreencinema.com/gscaevent/gsca-marketing-cafe-5/
LOCATION:Zoom
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://www.giantscreencinema.com/wp-content/uploads/Marketing-Cafe-square.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261028T120000
DTEND;TZID=America/New_York:20261028T130000
DTSTAMP:20260923T195340Z
CREATED:20260923T195340Z
LAST-MODIFIED:20260923T195340Z
UID:10215-1793188800-1793192400@www.giantscreencinema.com
SUMMARY:GSCA Marketing Cafe
DESCRIPTION:REGISTER HEREThe GSCA Marketing Café is a casual\, creative meetup where GSCA members can connect\, explore ideas\, and support each other outside the inbox. \nWhy We’re Doing This \nThe Marketing Café is designed to help us learn from each other in an open\, low-pressure environment: \n\nTalk about marketing topics and trends\nShare insights\, challenges\, and solutions\nFind simple ways to collaborate with other GSCA members\n\nHow It Works \n\nA 60-minute session with a quick check-in and check-out\nCo-creative methods (including Lean Coffee) — no preparation needed\nOpen to any GSCA member\, not just marketers\nFacilitated by Caroline\, Ryan\, and Tammy\n\nDetails \n\nDate & Time: Wednesday\, October 28\, at noon ET\nLocation: Zoom – Register Here!\nHosts: Caroline and Ryan from the Marketing Committee\n\nWhether you want to exchange ideas\, learn something new\, or simply connect with colleagues\, the Marketing Café is your space to do it. \nThis initiative is a friendly spin-off from the Marketing Committee — a more informal place to collaborate\, chat\, and grow together. \nWe look forward to having you with us!
URL:https://www.giantscreencinema.com/gscaevent/gsca-marketing-cafe-6/
LOCATION:Zoom
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://www.giantscreencinema.com/wp-content/uploads/Marketing-Cafe-square.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20261117T120000
DTEND;TZID=America/Detroit:20261117T130000
DTSTAMP:20260911T160826Z
CREATED:20260827T045459Z
LAST-MODIFIED:20260911T160826Z
UID:10082-1794916800-1794920400@www.giantscreencinema.com
SUMMARY:Programming Screens for Success
DESCRIPTION:Programming Screens for Success\nStrategies to Increase Attendance and Maximize Your Theatre\n GSCA Webinar Tuesday\, November 17 at 12:00 pm – 1:00 pm ET via Zoom \nHow can theatres create programming strategies that attract audiences while making the best use of their screens? This session will explore scheduling best practices\, balancing documentaries with feature films\, repertory titles\, arthouse films\, and other alternative content\, and tailoring programming to each theatre’s audience and market. Attendees will learn about successful approaches emerging across the exhibition industry\, practical ways to increase attendance\, and trends that may shape the future of theatre programming. The session will be presented by Joe Garel\, owner of Western Film Services\, and will conclude with an audience Q&A. \nRegister HereJoe Garel is the owner of Western Film Services and a fourth-generation film-industry professional with extensive experience in theatrical exhibition and distribution. Before launching Western Film Services\, Joe spent 10 years as Head Film Buyer for a leading national theater chain and held distribution roles with Sony Pictures Releasing International\, MGM\, and The Weinstein Company. Today\, he programs approximately 128 screens nationwide and advises filmmakers and distributors on theatrical release strategy. Joe also serves as Vice President of the Will Rogers Motion Picture Pioneers Foundation.
URL:https://www.giantscreencinema.com/gscaevent/programming-screens-for-success-strategies-to-increase-attendance-and-maximize-your-theatre/
LOCATION:Zoom
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261202T120000
DTEND;TZID=America/New_York:20261202T130000
DTSTAMP:20261108T172530Z
CREATED:20261108T172005Z
LAST-MODIFIED:20261108T172530Z
UID:10361-1796212800-1796216400@www.giantscreencinema.com
SUMMARY:GSCA Marketing Cafe
DESCRIPTION:REGISTER HEREThe GSCA Marketing Café is a casual\, creative meetup where GSCA members can connect\, explore ideas\, and support each other outside the inbox. \nWhy We’re Doing This \nThe Marketing Café is designed to help us learn from each other in an open\, low-pressure environment: \n\nTalk about marketing topics and trends\nShare insights\, challenges\, and solutions\nFind simple ways to collaborate with other GSCA members\n\nHow It Works \n\nA 60-minute session with a quick check-in and check-out\nCo-creative methods (including Lean Coffee) — no preparation needed\nOpen to any GSCA member\, not just marketers\nFacilitated by Caroline\, Ryan\, and Tammy\n\nDetails \n\nDate & Time: Wednesday\, December 2\, at noon ET\nLocation: Zoom – Register Here!\nHosts: Caroline and Ryan from the Marketing Committee\n\nWhether you want to exchange ideas\, learn something new\, or simply connect with colleagues\, the Marketing Café is your space to do it. \nThis initiative is a friendly spin-off from the Marketing Committee — a more informal place to collaborate\, chat\, and grow together. \nWe look forward to having you with us!
URL:https://www.giantscreencinema.com/gscaevent/gsca-marketing-cafe-7/
LOCATION:Zoom
CATEGORIES:Marketing
ATTACH;FMTTYPE=image/png:https://www.giantscreencinema.com/wp-content/uploads/GSCA-Marketing-Cafe-Meetup.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261208T120000
DTEND;TZID=America/New_York:20261208T133000
DTSTAMP:20261108T125958Z
CREATED:20261108T125958Z
LAST-MODIFIED:20261108T125958Z
UID:10334-1796731200-1796736600@www.giantscreencinema.com
SUMMARY:Programming Your Screen: What's Working\, What's Not?
DESCRIPTION:NEW! GSCA Theatre Success Forum: \nReal Conversations. Practical Solutions. Stronger Theatres. \nA brand-new\, members-only program designed to help your giant screen theatre thrive! \nRunning a giant screen theatre comes with unique challenges—and some of the best solutions come from connecting with people who understand exactly what you’re facing. \nThat’s why we’re excited to introduce the GSCA Theatre Success Forum\, a new series of candid\, peer-to-peer conversations bringing together giant screen theatre professionals to share experiences\, exchange ideas\, tackle challenges\, and learn from one another. \nNo formal presentations. No slide decks. Just real conversations about what matters most to your theatre. \nEach 90-minute online forum will be facilitated but driven by participants\, creating an informal space to discuss what’s working\, what’s not\, and what we can learn from each other. \nWhether you’re responsible for programming\, operations\, marketing\, staffing\, admissions\, or the overall success of your theatre\, this is your opportunity to connect with colleagues who face many of the same decisions you do. \nMark Your Calendar! \nOur first Theatre Success Forum launches in December\, with four more conversations scheduled for 2027. \nHow are theatres deciding what to show? From educational documentaries and Hollywood releases to special events and alternative programming\, we’ll explore strategies\, challenges\, and new opportunities for getting audiences into seats. \nREGISTER HERE
URL:https://www.giantscreencinema.com/gscaevent/programming-your-screen-whats-working-whats-not/
LOCATION:Zoom
CATEGORIES:Theatre Success Forum
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20270112T120000
DTEND;TZID=America/New_York:20270112T130000
DTSTAMP:20261108T133439Z
CREATED:20261108T133422Z
LAST-MODIFIED:20261108T133439Z
UID:10342-1799755200-1799758800@www.giantscreencinema.com
SUMMARY:GSCA Audience Research Activation Toolkit Webinar Series Kickoff: Tuesday\, January 12 at noon ET
DESCRIPTION:Your Theater Isn’t Being Outcompeted. It’s Being Underused.\nWhat if your giant screen theater’s biggest challenge isn’t competition from commercial cinemas\, but the opportunities you’re missing? \nMany museums and science centers treat their giant screen theaters as an add-on to the museum experience rather than a destination in their own right. But GSCA audience research tells a different story: 45% of surveyed theatergoers said the theater was their primary reason for visiting the institution\, and another 44% said it was one of several reasons. \nJoin John Morey of Morey Group for a candid\, data-driven conversation about why giant screen theaters may be underperforming—and what institutions can do about it. \nDrawing on GSCA’s extensive audience and market research\, John will challenge conventional thinking about competition\, audience development\, and the role of the theater within a cultural institution. Discover how repositioning your theater\, reaching audiences beyond traditional museum visitors\, and treating film programming as a destination experience can create new opportunities for attendance and revenue. \nYour theater may have more potential than you think. It’s time to put it to work. \nRegister HERE
URL:https://www.giantscreencinema.com/gscaevent/gsca-audience-research-activation-toolkit-webinar-series-kickoff-tuesday-january-12-at-noon-et/
CATEGORIES:Audience Research Activation Toolkit Webinar Series
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