Comparing Short- and Long-Term Learning Effects Between Stereoscopic and Two-Dimensional Film at a Planetarium
From the perspective of the audience, research plays little to no role in whether or not they like a film. Impact in that case is measured in terms of how many people bought a ticket to see the film. But from the perspective of film funders, impact is measured in terms of both the number of people who buy a ticket (the reach of the film) in combination with the effect that a film has on that audience—whether it be influencing behaviors, encouraging lifelong learning or [...]