Keynote Session: Reimagining The Matrix in Shared Reality

Presented by Alexis Scalice, VP Business Development & Entertainment, Cosm

GSCA International Conference

Saturday, September 20, 2025 at 11:25 am – 12:00 pm CT

OMNI Theater, Fort Worth Museum of Science and History

As cinemas seek bold new ways to engage audiences, immersive LED domes are opening the door to entirely new forms of shared entertainment, transforming how guests engage with IP. In this keynote presentation, Alexis Scalice of Cosm will take us behind the scenes of The Matrix in Shared Reality, Cosm Studios’ groundbreaking adaptation of the iconic film into an interactive, wraparound dome experience.

Drawing from her work with Cosm’s Studios and Media team, Alexis will share how the project was conceived, the creative and technical challenges of translating a cinematic classic into a fully immersive environment, and what this means for the future of location-based entertainment. Attendees will gain unique insight into how new technologies are reshaping audience expectations, expanding storytelling possibilities, driving deeper fandom and creating repeat guest offerings that build long-term audience loyalty alongside new revenue models for theaters.

This keynote will not only showcase the power of dome-based immersive cinema but also spark discussion on how innovations like Cosm’s can inspire the next chapter of the giant screen experience.