“Your offering has to be transformational. It should fulfill an aspirational need and be compelling enough to warrant leaving home or your phone to engage and participate.”

Louis Alfieri propels your brand to digital and location-based entertainment success by pushing beyond the boundaries to perfect the art of experience. Insisting that we not accept what is before us—that we rise up to do it better.

For more than 30 years, Louis has worked with global brands as an authority in leading, designing, and building experiential entertainment destinations, mixed-use developments, immersive media-based attractions, retail locations, cultural sites, and experiential events. He has a long track record of success collaborating with large multidisciplinary teams on the conceptualization, design, and implementation of location-based entertainment mixed-use resorts, theme parks, waterparks, museums, and cultural destinations—and always pushing to reach your potential.

A frequent contributor and trusted resource to the themed entertainment industry, Louis has been a featured speaker at the global IAAPA, SATE, and MAPIC conferences on topics of development, branding, and establishing industry standards. He’s an author and frequent contributor to Blooloop, Themed Attraction, Attraction Pros, and many other publications. Louis serves on the board of advisors for the Cornwall Museum Partnership and the new global LeisurUp show that launched in 2020.

Presented at the GSCA 2021 Virtual Conference.