What are the top three things that made a difference in reopening a theater? GSCA member theaters will take us inside their theaters in a lightning round of the top three things that made a difference in their reopening. They’ll share their insights and advice on everything from operations to programming, ticketing, and marketing.

Presented at the GSCA 2021 Virtual Conference

Session organizer: Therese Andrade
Presenters:

• John Armistead, Manager of IMAX, Sci-Port Louisiana’s Science Center, Shreveport, LA
• Caroline Borgudd, Swedish Museum of Natural History, Stockholm, Sweden
• Cassandra L. Henry, President, Science Spectrum, Lubbock, TX
• Manos Kitsonas, Director Planetarium, Athens, Greece
• Gina Lee, Director of Marketing, California Science Center Foundation, Los Angeles, CA
• Doug Link, Director, Theatre Services, IMAX Corporation, Sacramento,CA
• Alexandra van der Zee, Omniversum, The Hague, Netherlands