Thursday, April 9, 2026

1:00 pm – 2:00 pm ET

As interest in direct view LED continues to grow across the giant screen community, GSCA is launching a new webinar series to help theater operators, distributors, and producers better understand the opportunities, challenges, and real-world implications of this rapidly evolving technology. Moderated by Paul Fraser of Blaze Cineworks, the series builds on the strong interest generated by last September’s conference session in Austin and takes a deeper look at how LED is being applied in both flat and dome environments. Each webinar will include a brief introduction to essential LED concepts and terminology, followed by case studies, expert interviews, and audience discussion.

The first webinar in the series will focus on LED flat displays and the content workflows needed to support them. The program will spotlight the Shanghai Science & Technology Museum’s new CINITY LED-equipped theater and feature conversations with the SSTM’s leaders, CINITY CEO Demond Bian, and post-production specialist Tony Maher of Onsight, whose company delivered giant screen film content for the venue. Along the way, attendees will gain a clearer understanding of the technical and creative considerations involved in presenting giant screen content on LED flat displays, including formatting, mastering, and exhibition quality. The webinar will also include a brief LED glossary refresh and audience discussion.