Beyond the Hype at ASTC 2026
Beyond the Hype: How AI Is Shaping the Future of the Giant Screen Industry
Beyond the Hype: How AI Is Shaping the Future of the Giant Screen Industry
Jon Batiste to Narrate American Amazon, Bringing His Signature Voice to Epic Giant Screen Documentary Featuring the South’s Wildest Secrets New film from Grizzly Creek Films, PBS and distributed by MacGillivray Freeman Films Opens in select IMAX and giant screen theaters starting November 13 Laguna Beach, CA — August 27, 2026 — MacGillivray Freeman Films, the world’s leading independent producer and distributor of giant screen films, announced today that acclaimed musician, composer, and storyteller Jon Batiste will narrate and serve as Executive Producer on [...]
Programming Screens for Success Strategies to Increase Attendance and Maximize Your Theatre
GSCA Next Frame: Giant Screen Filmmaking Workshop GSCA Next Frame gives the next generation of filmmakers a rare opportunity to learn the craft of giant screen cinema by doing it. Over four intensive days in California’s Alabama Hills National Scenic Area, 35–40 university film students work alongside experienced giant screen professionals using IMAX film and digital cinema cameras. Students learn how composition, movement, camera technique, production planning, and storytelling change when images are created for the world’s largest screens. It’s hands-on learning that few traditional [...]
WildBear Entertainment principal and natural history filmmaking pioneer Bettina Dalton passes away
GSCA 2027 Board of Directors Call for Nominees Your Leadership. Our Future. The giant screen industry is changing — and the decisions we make now will help determine what comes next. GSCA is looking for passionate, thoughtful, forward-looking leaders who want a voice in that future. Serving on the GSCA Board is a chance to help shape the direction of the association, influence important industry conversations, build deeper relationships with leaders around the world, and turn bold ideas into action. If you have ideas about [...]
inside the booth Thank This Retired Projectionist for Those 3 a.m. Odyssey 70-mm. Imax Showings Portrait of Chris Stanton
Don Iwerks, Disney Camera and Projection Pioneer, Dies at 96
Celebrating 50 Years of To Fly!—The Groundbreaking Giant Screen Classic That Helped Launch an Industry Historic film marks 50 continuous years at the Smithsonian's National Air and Space Museum, the longest theatrical run in history Laguna Beach, Calif. — July 1, 2026 — Fifty years ago today, a groundbreaking film took audiences soaring and forever changed the future of immersive cinema. On July 1, 1976, To Fly!, directed and produced by MacGillivray Freeman Films, premiered at the Smithsonian Institution's National Air and Space Museum as [...]
California Science Center Job Opportunity: Director of Marketing