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Financial metrics for success in a small institutional theatre (Nursall September 2019)

Financial metrics for successin a small institutional theatre (Nursall September 2019) Alan Nursall, President & CEO TELUS World of Science – Edmonton September 2019 Notes Any dollar amounts in this article are in Canadian dollars. The exact dollar figures are less important than the percentages and margins. (CDN $1.00 = $0.77 US / £0.59 / €0.66) Because our theatre uses an IMAX projection system, the word ‘IMAX’ is used whenever required to describe a specific IMAX feature or issue. The numbers provided are rounded [...]

Financial metrics for successin a small institutional theatre (Nursall September 2019)2026-04-25T20:48:13+00:00

Using Financial Metrics to Better Manage a Giant Screen Theatre at a Science Centre (Nursall December 2018)

Using Financial Metrics to Better Manage a Giant Screen Theatre at a Science Centre (Nursall December 2018) Alan Nursall, President & CEO TELUS World of Science – Edmonton December 14, 2018 Notes Any dollar amounts in this article are in Canadian dollars. The exact dollar figures are less important than the percentages and margins. (CDN $1.00 = $0.77 US / £0.59 / €0.66) Because our theatre uses an IMAX projection system, the word ‘IMAX’ is used whenever required to describe a specific IMAX feature [...]

Using Financial Metrics to Better Manage a Giant Screen Theatre at a Science Centre (Nursall December 2018)2026-04-24T19:21:12+00:00

Putting the FUN Back Into Marketing Webinar

Putting the FUN Back Into Marketing! Metrics, KPIs, Data points, and Conversions… oh my! These are important for any marketing campaign, but let’s not forget the FUN! Join Lori Rick from MacGillivray Freeman Films and Ryan Holota from the Saskatchewan Science Centre for a fast-paced, idea-packed session designed to reignite the creative spark in giant screen film marketing.

Putting the FUN Back Into Marketing Webinar2026-03-26T17:36:08+00:00

World Cafe Session – GSCA International Conference 2025

World Cafe Report - GSCA 2025 Conference Purpose of the Session The World Café brought together industry participants to explore the future of the giant screen and immersive cinema sector. Using facilitated rounds of conversation, participants identified emerging themes, key opportunities, and collective priorities. The session culminated in a “Harvest Wall” of insights, built into clusters to reflect shared priorities for the industry. Structure of the Session Multiple Rounds of Discussion: Participants rotated tables, ensuring a cross-pollination of [...]

World Cafe Session – GSCA International Conference 20252025-11-03T20:29:20+00:00

Open Space Session – GSCA International Conference 2025

Open Space 2025: Where the Future Gets Written The GSCA International Conference 2025 opened with a session unlike any other. Instead of panels or PowerPoints, the very first gathering put the agenda into the hands of members. Using the Open Space method, participants chose the topics, formed their own groups, and dove into the conversations that mattered most to them. The result? A dynamic, buzzing kickoff that set the tone for the rest of the conference—and reminded us that the future of the giant screen [...]

Open Space Session – GSCA International Conference 20252025-11-03T20:29:48+00:00

Direct View LED in 2025: What’s Real, What’s Next, and What It Means for Giant Screens

Direct View LED in 2025: What’s Real, What’s Next, and What It Means for Giant Screens Session Recap Date: Thursday, September 18, 2025 Session Leader and PowerPoint Presentation: Paul Fraser, Blaze Cineworks Session Goals To thoroughly introduce delegates to LED, including its potential to transform theatrical exhibition in general, and Giant Screen cinema in particular. To not only educate theater people, but to inspire content producers, post-production specialists, and distributors to imagine how they will adapt to LED as a transformative display technology. Watch Video [...]

Direct View LED in 2025: What’s Real, What’s Next, and What It Means for Giant Screens2025-11-03T16:33:11+00:00

Open Space Session – Film Expo 2025

The 2025 GSCA Open Space highlighted a strong consensus: Giant Screen cinema must transform from "showing movies" to "creating must-experience events." Across 17 sessions, common themes emerged

Open Space Session – Film Expo 20252025-05-16T15:30:22+00:00
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